Misson of hermètic art
에르메틱 아트의 목표
에르메틱 아트의 목표
hermètic art(에르메틱 아트), an olfactory brand dedicated to crafting scented gifts for those you treasure,
draws its inspiration from the rich traditions of medieval European alchemy and the Tarot,
a mystical art deeply influenced by alchemical principle.
Every hermètic art product and service is meticulously developed,
grounded in the philosophical underpinnings of alchemy and the Tarot.
We aspire for our fragrances to not only imbue your everyday life with moments of singular beauty
but also to unlock new and transformative experiences.
The name "hermètic art" is a profound nod to the ancient Greek deity Hermes,
celebrated as the messenger of the gods, the patron of commerce and trade,
and the master of wisdom and ingenuity.
In its original context, "Hermetic" carries the meaning of "alchemy."
Our brand draws a symbolic parallel between the ancient alchemists' relentless quest for
gold and the meticulous craft of perfumery,
where diverse ingredients are harmoniously blended and balanced to achieve olfactory perfection.
We have thus chosen "hermètic art" to encapsulate this art of transformation through scent.
Our Korean company name, "연향," further reinforces this connection to the alchemical arts.
It is a deliberate combination of two characters:
"鍊" (yeon), extracted from the word for alchemy, meaning "to refine"
"香" (hyang), signifying "fragrance" or "scent."
Therefore, "연향" can be eloquently interpreted as "the refining of scent"
underscoring our dedication to the meticulous craft of perfumery as a transformative art,
much like the ancient practice of alchemy.
Each hermètic art product is an embodiment of this philosophy,
designed not only to delight the senses but also to serve as a compass,
directing our customers on a voyage into the profound world of philosophical contemplation.
The Tarot is a significant example of ancient alchemy's far-reaching influence.
This intricate system of cards encapsulates a vast worldview, reflecting the mathematics and philosophy of its era,
including alchemy, the study of color, numerology, and astronomy.
hermètic art draws inspiration from the alchemical principles embedded in the traditional French Marseille Tarot,
reinterpreting them for a contemporary audience through its product development.
Flavoured black tea : Orange party
- Step into the realm of the ancient alchemist with The Magician, the first card of the Tarot, a symbol of creation and the four elements. hermètic art's premiere product channels the spirit of The Magician, transforming the elemental forces of water, fire, earth, and air into a symphony of scent and flavor. Experience the bright citrus notes of orange and grapefruit, the earthy aroma of pine needles, and the refreshing zest of lemon. Let this unique creation be your guide to the mystical world of Hermetic Art, and greet each day with a sense of wonder and delight.
Flavoured black tea : Vanilla covert
- Evoking the enigmatic High Priestess of the medieval age, this Tarot card represents hidden knowledge, symbolized by a golden tome. As hermètic art's second creation, this product draws inspiration from the High Priestess, offering a sensory exploration of wisdom. The luxurious notes of vanilla and coffee intertwine to represent the allure of gold and the richness of knowledge. Unlock the mysteries of hermètic art and awaken your intellectual curiosity with this captivating offering.
Flavoured black tea : Apple break (2025년 상반기 출시예정)
- The 13th card of the Tarot, known only as the Nameless arcanum, is a powerful symbol of energy, passion, and the cyclical nature of change. As hermètic art's third creation, this product draws inspiration from this enigmatic card, offering a sensory exploration of renewal. The refreshing notes of apple and exotic lychee blend to evoke the vitality of transformation. Experience the artistry of hermètic art and awaken your senses to the promise of new beginnings with this captivating offering.